Lifesight
Lifesight
Supercharge your marketing with actionable customer intelligence
Insights Led Platform
For Customer Centric Brands
Best For
Audiences
- Pre-built audiences
- Customized audiences
- Data enriched audiences
Measurements
- Largest footfall measurements panel
- POI Polygon based Store Visit Algorithm
- Prove campaign effectiveness
Out Of Home
- Dynamic screen/billboard database
- Customized audience
- Quantify Impact
Onboarding
- Resolve customer identities
- Enrich customer profiles with 800+ attributes
- Reach customers on programmatic channels
Transform your marketing results using omnichannel customer insights
Deliver highly personalized content and ads at a granular, person level with online or offline messaging based on their physical location, to drive higher engagement and provide better consumer experiences.
Group your target audience based on their shared behavior, interests, demographics.
Enhance your 1st party information with online and real-world user attributes enabling deeper, more comprehensive customer insights.
Learn about your competitor’s consumers – demographics, interests, behaviors, and more. Use location and footfall data to determine the advertisement that will win them over.
Identify and select the best OOH sites to run their campaigns based on the audience personas found regularly in the viewable vicinity of the site.
Quantify whether your ad dollars are delivering results. Optimize your media spend and measure the impact of your digital campaigns on online and offline conversions.
Deliver highly personalized content and ads at a granular, person level with online or offline messaging based on their physical location, to drive higher engagement and provide better consumer experiences.
Analyze consumer behavior of customers who visit your store to predict sales and monitor performance of investments.
Likes
There are too many opportunities to learn and develop your career with future perspectives. Collaborative environment. Ideal situation for both the Rookie and experts to give an edge to their skills.
Dislikes
There should be R&R rounds. It will eventually motivate individual to give best of them!