Zeeto

Through’s network of partners, you can ask individuals questions. Works for all stages of the customer lifecycle. If you can’t get the data any other way, we simply ask.

Through Zeeto’s network of partners, you can ask individuals questions. If you can’t get the data any other way, we simply ask. We help companies make their marketing more effective by supplying the data they need to customize the entire customer lifecycle.

Over 1,300,000 questions asked / day. Gain first party data on your existing customers, acquire new customers by asking them qualifying questions, ask consumer research questions and poll voters, all through our data discovery software platform. We supply the users, you just have to decide what questions to ask them.

Zeeto is the leader in traffic monetization technology. The Zeeto Monetization Cloud enables our clients to take large streams of visitor traffic and up-value each user via a one-to-one optimized funnel that asks smart questions and reveals valuable targeting data. The result is hyper-targeted ad inventory ready for advertisers to bid on in the Zeeto Ad Exchange.

Recognized as an Inc. 5000 Fastest Growing Private Company, the 2014 & 2015 Top Workplace in San Diego by the San Diego Union Tribune and the #2 Best Place to Work in San Diego by the SD Business Journal, we have some of the most creative minds and talented people in the industry.

Mission: We work hard and play hard! Our philosophy is that keeping employees happy and challenged results in increased productivity and high job satisfaction.

Our team and its cohesive passion for innovation is what makes all that we do possible. We have some of the most creative minds in the industry. Our company is made up of individuals who take pride in keeping up with the latest trends and and dedicated to connecting our audience with the most relevant brands.

Our Vision
Zeeto’s innovative monetization strategy implements speedily, delivering prompt and lucrative benefit to Publishers and Advertisers. We do it all effectively and efficiently, in real time, delivering ads immediately, and minimizing the numbers of questions and ads needed for maximum revenue.

What does Zeeto do?
We collect data from users by asking questions across Zeeto’s network of publisher partners. These questions integrate with paywalls, registration forms and subscription pages. The result is one of the largest and most up-to-date granular data sources in the world.

USE CASE

Do You Need to Acquire New Customers?

An innovative pharmacy that makes it more convenient to regularly take your supplements and medications by prepackaging them, is looking to acquire new customers. For their efforts to be profitable, the individual has to take at least 7 per day. The company needs answers to make their acquisition efforts efficient.

Their question is simple: How many vitamins, supplements and medications do you take per day?

The company has coverage in 4 states. They can target these people in Zeeto’s platform by configuring who they are looking for, in this case men and women over the age of 55, in CA, NV, CO, and WA.

When anyone matching the targeting visits a partner’s website in the network, Zeeto asks them the question. When the person answers, the company can have Zeeto present an ad or they can have Zeeto place a retargeting cookie, building a first party data set.

Do You Need to Poll Voters?

The campaign of a gubernatorial candidate wants to avoid surprises during the race. They are interested in the opinions of registered voters. The campaign needs answers so they can respond to swings in voter intent in real time.

Their questions are simple: Who are you going to vote for in the gubernatorial race? Has anything happened in the last 3 days that made you change who you are planning to vote for?

The campaign has done phone polls in the past, but now they want to engage in real time and impact the direction of the race. The campaign can target registered voters in their state who say they are likely to vote for governor by configuring those settings in Zeeto’s system.

When anyone matching the targeting visits a publisher in the network, Zeeto asks them the questions. Using each person’s answer, the campaign can engage effectively; rallying committed voters to volunteer and sharing educational content with those who are unsure. Because over 100k people answer questions through Zeeto’s network each day, campaigns can easily and quickly reach their goal of 800 voters daily for statistically significant data and with that gain the ability to re-focus overall messaging quickly in the time sensitive world of elections.

Do You Need to Retain Customers?

A telecom company is trying to retain cell phone subscribers. They only want to engage with customers that are planning to shop for a new provider. The company needs answers to maximize their chances of retaining each client.

Their question is simple: Are you planning on renewing your cell phone contract?

The company’s business intelligence team has identified, with roughly 57% accuracy, a group of customers that have the highest potential to churn. They can target these individuals by securely uploading the list to Zeeto.

When anyone on that list visits a publisher in the network, Zeeto asks them the questions. When the person answers that they are likely to shop around, Zeeto asks a follow-up question: What do you care about most? As the questions are answered, Zeeto can stream the answers back to the telco’s CRM system.

Pros

  • unlimited PTO, flexible schedule, remote work
  • Great company perks – Fun company culture – Growth Oriented
  • A lot of learning, tools, and responsibility at all levels. Career growth seems to be rapid.
  • Great company benefits, pay and employees.
  • Transparency into revenue and key decisions. Good or bad we always know where the company stands.
  • Went to remote option and sounds like we are keeping it forever which is a game changer.
  • Employees who don’t cut it are moved out quickly. It’s not always about skill set, sometimes it’s about how you fit into the puzzle. That’s why you see some grumpy reviews from former employees.

Cons

  • lower pay, but reasonable schedule
  • College Frat Vibes After Hours
  • Tough decisions that need to be made for the business happen. They always tell us why but it’s not always easy.
  • Living in the moment as a start up can be tough.
  • If you want a place to coast and cash a check this is not it.

Zeeto matches clients’ questions to partners’ visitors.

Our clients create accounts in Zeeto’s platform. They specify their target audience and define the questions they need answered.

Within minutes, questions start to appear across Zeeto’s network of partners to gather the answers and stream data directly to the client or instantly present an advertisement to the consumer.

Real-time reporting within the platform provides a continuous view of the results and a sophisticated suite of media buying tools enabling our customers to optimize for maximum performance.