V12 Data
V12 Data
Connecting Your Industry to New Movers and Homeowners
The home is one of the biggest investments a consumer makes. During a move, consumers spend almost $11,000 per move. And they continue to spend throughout the lifetime of their home ownership. Explore our industry solutions to learn how new movers and households are spending and interacting within your industry.
The V12 Data Platform (formerly called the Launchpad Marketing Cloud) is comprised of a collection of online and offline marketing solutions that is designed to manage existing customer relationships and identify new prospective customers by granting users access to The V12 Group Data Cloud. It contains a suite of multichannel marketing tools including social, email, display advertising, print and mail, enhancement, and analytical solutions. Following the merger of V12 and DataMentors, V12 Data now also includes data cleansing and data quality tools such as DataFuse, NetEffect, and ValiData. Since the solution is completely online, there is no software installation required.
V12 is an audience and marketing solutions provider that delivers insight on movers and homeowners, with more context, and greater precision than any provider in the market. Our solutions deliver early access to 80+% of US homebuyers. V12 provides movers, consumer, shopping intent, auto, and property insights to deliver highly personalized, omnichannel, one-to-one marketing campaigns and outcomes across multiple industries.
V12 Data Features
- Supported:Email Marketing
- Supported:Online Display Ads
- Supported:Print and Mail Marketing
- Supported:Social Media Management
- Supported:Lead Builder
- Supported:Profiles
- Supported:Clones
- Supported:Data Enhancement
- Supported:My Customers (Manage existing customers)
- Supported:My Prospects (Find new customers with our acquisition databases)
- Supported:Report Center
V12 Data Screenshots
Benefits:
- Provide all marketers, advertisers, brands, businesses, and agencies with the unique ability to identify customers and prospects and unify addressable identities across all devices and channels.
- Supercharge your Facebook advertising with V12 AudienceLink, a powerful custom audience solution for omnichannel and Facebook marketing.
- Industry-leading VIN with data on over 215+ million consumers and 188 million VINs with linkage at the household and garage level.
- Proprietary business database of over 37 million contacts and over 20 selects (specific data fields) that can be used for targeting.
- Proprietary consumer data source on 218+ million consumer contacts with full address and demographics, including 16 PYCO personality segments, and Consumer Packaged Goods (CPG) data.
- Largest email database in the industry with over 200 million emails.
- Comprehensive mover database enhanced with demographics to target consumers at all stages of the move including pre-movers, premovers with a home under contract, and new movers.
- Industry leader for new telephone connects, forward, and reverse phone append with over 280 million records.
Services & Features:
- V12 AudienceLink
- V12 Business
- V12 ConsumerLink
- V12 AutoID
- V12 Telematch
- V12 Mover
- V12 Email
Pricing:
The V12 company has not provided pricing information for this product or service.
