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ONEcount

ONEcount

THE MARKETING TECH STACK

CUSTOMER DATA PLATFORM: EVERYTHING YOU NEED IN ONE PLATFORM
Consolidates first-party, third-party and behavioral user data into a single platform to create relevant user experiences and precise campaign targeting through a user-friendly interface. Activates specific user segments across all channels: email service providers (ESPs), ad networks/servers, event management/webinar providers, web and more. Real-time dashboard and engagement reporting. Secure data feeds for automated bi-directional capabilities. Built-in ONEmail offers unlimited e-mails.

Best For

B2B and B2C enterprise companies in the media, publishing, pharmaceuticals, household appliances, consumer packaged goods, membership associations, travel & hospitality and direct-to-consumer (DTC).
SUBSCRIPTIONS

Target active visitors whose subscription has lapsed, or those who fit your ideal subscriber profile.

REGISTRATIONS

Target visitors who registered for last-year’s event but have not registered for this year.

MEMBERSHIPS

Target visitors who have a lapsed membership or who meet your membership criteria.

LEAD GENERATION

Identify and collect data from visitors who match your ideal prospect criteria.

WHY ONECOUNT?

Activate audiences across all touchpoints in real-time
The Identity & Behavior Approach

ONEcount’s customer data & marketing platform (CDP) discovers how prospects and customers interact with all online channels. Track unique visitor interactions across all channels, convert anonymous visitors to known, identified users. Three years of user history is appended to their new “known” status—retroactively growing your audience. No other system can do that. Connect all marketing data to create behavior-rich user segments. Sync custom segments, improve campaign precision and sales activation.

THE ONECOUNT DIFFERENCE

• Unified dashboard reporting and data visualizations • Data warehouse • Data Exchange Transformation Engine (DExTr) • Single sign-on, social log-in, identity resolution • Identity ID Graph • Asset manager/gating, metering and Smart Paywalls • Instant targeting —no waiting periods • Segmentation and persona engine with custom actions • ONEmail ESP engine + ADS • Drag-and-drop form, landing page and pop-up builder • GEO • Identity social analytics and retargeting

ROBUST CUSTOMER DATA PLATFORM

A simple-to-manage ecosystem that streamlines your marketing tech stack. Our integrated, code-free solutions are powerful yet easy to use.

CUSTOMER DATA PLATFORM (CDP)

Consolidate your first-party data so you can better understand your customers and deliver precise targeting both on- and off-site.

INTEGRATED MARKETING PLATFORM

ONEcount combines a powerful marketing tool suite with a robust data warehouse to deliver a Customer Data Platform unlike any other. Our “no code” solutions allow any organization big or small to execute campaigns and meet their marketing goals without having to involve programmers or engineers. Like what you have? No worries, we can work along side existing third-party components.

IDENTITY RESOLUTION

Create a unique identity graph for every customer by combining data from all of your customer touch points into a single, unique profile. This provides better insight and more precise targeting for all of your marketing efforts.

ANALYTICS

Powerful, password-protected dashboards provide all stake-holders with insight into your audience behavior. Set up KPI dashboards for management, or partner dashboards for advertisers, subsidiaries and sales teams, so that everyone gets exactly the data they need.

TARGETING

Precisely target every visitor using on- and off-line behavior, by combining data from all of your separate systems into one marketing platform.  ONEcount can deliver a range of built-in tactics, including e-mails, pop-ups and banners from within the platform, all without having to move data around or deploy expensive APIs.

SINGLE & SOCIAL SIGN ON

ONEcount can use social log-ins to tie behavior to specific customer records in your database. As a result, customers can use the authentication method they choose, while still providing you access into who they are and what they are doing on your web sites. It is also a convenient alternative to mandatory account creation.

GATING & PAYWALLS

Easy-to-use gating and paywall tools allow you to create business rules on the fly without any programming. As a result, your team will be free from the complexity of web-based permissions and complicated third-party integrations.

FORM & LANDING PAGE BUILDER

ONEcount is the only Customer Data Platform that includes an intuitive form builder. You can build pop-ups, gating forms, landing page offers, all with a simple tool that is easy for non-technical marketers to use. Manage every asset and offer using the intuitive built-in drag and drop form and landing page builder.

ONEcout + ESP

ONEcount offers an integrated E-mail Sending Framework for sending e-newsletters and promotional campaigns. Or you can connect your existing e-mail provider to the platform. We currently support Eloqua, Marketo, RealMagnet, Informz, PostUp, ExactTarget.

INTEGRATIONS & PARTNERS

ONEcount has over two decades of integration experience working with many popular marketing technologies, fulfillment vendors and other third-party partners. Creating a single customer view is what we do all day long.

Integrations

Many third-party providers seamlessly integrate with ONEcount out-of-the-box. Have a vendor or partner that is not on the list? No problem. We can integrate or exchange data from any vendor.

BECOME A PARTNER

Learn more about the benefits of becoming a ONEcount Value-Added Implementation Program (VIP) partner.

LIKE WHAT YOU HAVE?

ONEcount Pricing

Starting From: 

$1.00

Pricing Model: Per Feature

  • No free trial

  • No free version

ONEcount can work along-side your existing tools or replace them. The choice is yours.

THIRD-PARTY ADD-ONS TYPICAL VENDOR COSTS ONECOUNT INCLUSIVE
Single Sign-On/Social Log-in, Identity Management $3K – $5K / mo.  INCLUDED
Paywalls & Gating Manager $2K – $4K / mo.  INCLUDED
Customer Data Platform (CDP) + Data Warehouse $4K – $8K / mo.  INCLUDED
Data Management Platform (DMP) $5K – $10K / mo.  INCLUDED
Self-Service Dashboards & Reporting $1K – $3K / mo.  INCLUDED
Drag-and-Drop Form Builder/Pop-up Targeting $300 – $500 / mo.  INCLUDED
Content Recommendation Engine (AI) $1K – $5K / mo.  INCLUDED
IVT Mitigator/Non-Human Traffic Blocker $500 – $1K / mo.
nastya

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