Netmining
Netmining
Netmining provides intelligent audience targeting, powered by data and shaped by the best analytical minds in the business.
Marketers today have access to more consumer data than ever before. Netmining develops powerful strategies that unlock the maximum value in data, transforming it into actionable audience intelligence.
We believe your marketing should be driven by human insights using data as a tool, not the other way around. This approach creates a deeper understanding of your brand. The result is your most important audience, delivered. Netmining.
Netmining is a member of the Interactive Advertising Bureau (IAB), the Network Advertising Initiative (NAI) and the Digital Advertising Alliance (DAA). —
Display Targeting Solutions:
- Smart Remarketing brings back consumers who have already expressed interest in your product.
- Audience Extension uncovers additional consumers who resemble your most engaged converters.
- Custom Targeting builds a significant audience pool based on whom you want to reach.
- Contextual Targeting delivers relevant messaging to your audience based on their content interest.
Features
- 1. Understand: We work together to gather a complete view of your campaign goals and customer targets.
- 2. Plan: Our team takes action by developing a holistic campaign plan through our exclusive data segments and industry-leading PMPs.
- 3. Activate: We identify browsing behaviors with data science solutions and carry out your campaign cross-device.
- 4. Analyze: We deliver your campaign insights and analytics that we continually look at to optimize campaigns in real time.
Function
Netmining identifies and targets your audience through their behavior- where they are, what device their on and what they’re doing. Combining this with our data capabilities and exclusive partnerships, we’re able to target customers with maximum impact.
Key Differentiator
Our unique partnerships allow us to use exclusive data and build specific audiences for your brand.
Marketers can now combine native ads with audience data for stronger retargeting
Netmining, the leading provider of data-driven targeting solutions, announced a new partnership with Bidtellect, the leading Native Demand Side Platform, to enhance clients’ intelligent native advertising capabilities.
Netmining provides intelligent audience targeting, powered by data and shaped by the best analytical minds in the business. They believe consumers marketing should be driven by human insights using data as a tool, not the other way around. This approach creates a deeper understanding of your brand. With the challenge of fragmented consumer media habits, Netmining’s cross-device targeting and attribution allows marketers to find their high-value consumers wherever they are across all screens of engagement.
Retargeting audience
This partnership will help advertisers connect with customers utilizing a content-driven approach, with native being the perfect next-generation enhancement to a marketer’s current display advertisements. Netmining will fully leverage advanced Native capabilities to increase holistic performance for its advertiser partners. Native advertising provides an improved user experience, is less disruptive, drives performance across advertiser objectives, and amplifies content marketing and distribution strategies.
With 70% of customers preferring native advertisements over more traditional methods, Netmining is at the forefront of delivering ads through intelligent audience targeting. By collaborating with Bidtellect, Netmining is now equipped with the ability to better connect advertisers with customers in an effective and intelligent way.
“Being able to leverage Bidtellect’s native intelligence is a perfect complement to our business here at Netmining,” said Dean Vegliante, President of Netmining. “Our clients are used to seeing strong results. Incorporating native advertising placements within our current audience cross-device solutions is a winning combination – one that leads to both increased engagement and conversions.”
“This partnership provides Netmining with a complete solution to drive performance for its advertiser partners across all environments to enhance their already strong Display and Video capabilities,” said Craig Aron, SVP Growth and Strategic Partnerships at Bidtellect. “As more and more brands harness the power of content to transform their digital marketing efforts, we are excited to extend our paradigm-shifting capabilities to Netmining.”
NetMining Funds
NetMining advertising reaches 8.03k visitors across desktop and mobile web, in countries such as United States. Pricing models they offer are on channels such as Display, Video, Mobile, MobileVideo, Social, Search Advertising on NetMining will allow you to reach consumers in industries or verticals such as Healthcare, Health & Beauty, Automotive, Entertainment, Financial Services, Retail, Consumer Packaged Goods, Dating, Clothing & Fashion, Telecommunications, Sports, Education; you can target them with parameters such as: Behavioral, Contextual, Retargeting.
They are headquartered at New York, NY, United States, and have 50 advertising & marketing contacts listed on Kochava.
NetMining works with Advertising technology companies such as Zenovia, eXelate, Undertone, DoubleClick.Net, Facebook Exchange FBX, ContextWeb, Brilig, AppNexus, Openads/OpenX, Pubmatic, Rubicon Project, Index Exchange, Google Adsense, Criteo, BlueKai, Turn, Open AdStream, Real Media Group, Yield Manager, Yahoo Publisher Network, Switch Ads, IponWeb BidSwitch, Centro, Yahoo Small Business, LiveRail, SpotXchange, Burst Media, Tapad, BlueKai DMP, Eyeota, Drawbridge, Google Remarketing, Advertising.com, adingo, DemDex, Adobe Audience Manager Sync, The Trade Desk, Rocket Fuel.
