Navegg
Leader in data intelligence
Platforms and solutions that help you get to better know and analyze your audience. Reach different audiences, analyze results, and manage digital marketing campaigns all in one place.
Navegg DMP is a data management platform that enables marketers to target an audience by collecting navigation data on your website. With a simple snippet of Javascript, anonymous data is collected, analyzed and compared to other online behavior. Site visitors are clustered into “lookalikes” according to mathematical and statistical methods based on consumer behavior and trends. After discovering who you want to impact and which campaigns work better, create and direct campaigns according to each profile.
Navegg believes in a more assertive and transparent digital marketing and is ready to help brands and publishers navigate the process of transitioning to a world without cookies.
Features
- Independent DMP platform lets you manage your audience investing in media actions inside the portal, in DSPs or Trading Desks of your preference.
- Build customer profiles according to their online behavior and categorize them based on gender, age range, interests and more.
- Enrich your 1st party data with a large 3rd party database — all data is anonymous.
- Anticipate consumer desires, get insights and put that knowledge into practice.
Function
Navegg is Emerging Markets’ leader in the online audience data market with over 400 million online users segmented according to their interests, purchase intention, online behavior and social-demographics information. Navegg infers the online users profile according to their online behavior and categorizes them based on gender, age range, interests, among others.
The best data pipeline
Reduce complexity and ensure data quality. Our products create your ultimate database.
Customer Data Platform
Concentrate, store and manage all your data in a complete and innovative platform. Draw profiles, enrich your base, and obtain a broad view of the audience.
Data Management Platform
Manage your data in a technology that allows you to analyze the user’s browsing behavior, use Navegg’s segmentation methodologies and create personalized audiences.
Navegg ID
Assign a unique ID and build an exclusive, persistent, multi-device identity for your user with this 100% cookieless solution.
One Pageview Insight
Deliver campaigns based on what the user is currently interested in with Navegg’s contextual segmentation platform. More assertiveness for advertisers and users!
Navegg Vision
The perfect end user solution! Access and see how you are ranked on the Navegg network. Just make a few adjustments and receive more assertive ads!
Navegg Analytics
Get to know your audience: demographic data, interests, technologies, brands, and relevant products, in a free and limited version of our DMP.
Navegg Analytics
Navegg Analytics is a Navegg solution for businesses that want to really know their audience.
For blogs and small businesses
If you have a blog or a small/average business, pick the basic module. With him, you can analyze classic data like visits by genre, age, and more. Qualitative information is included. All these information will help you build a complete media kit or take more assertive actions.
For e-commerces
If your focus is laid on conversion sales, besides accessing qualitative information about your audience you can build a personalized conversion funnel for your business, receive the visitors with exclusive offers and analyze that information to make strategic decisions.
For advertisers
Doesn’t your website sell any product but buys media online? Your focus is not on sales but branding? Implement an analysis of attribution to discover which campaigns and channels work better for your company.
Navegg Services
A customized solution for companies that need a team dedicated to developing strategic planning and executing digital marketing campaigns.
