data.ai Ascend (formerly App Annie)
data.ai Ascend (formerly App Annie)
Data Science is in our DNA. Our AI powered platform delivers game changing insights for over 1,400 customers
Data aggregation across ad platforms
A single, unified view of ad spend and user acquisition.
Data.ai Ascend is a platform for mobile app intelligence, formerly known as App Annie. It provides data and insights on the performance of mobile apps across various app stores, including user engagement, revenue, and downloads. The platform also offers tools for tracking competitors, identifying new opportunities, and optimizing app marketing efforts. With Data.ai Ascend, app developers and marketers can gain a better understanding of the mobile app market and make data-driven decisions to improve the performance of their apps.
Stuck sifting through multiple spreadsheets or collecting partner data for hours in order to understand and optimize your advertising performance?
Learn how data.ai Ascend can help you:
- Aggregate data from over 400 advertising, mediation, attribution and data cloud sources with a single API call
- Visualize your data via stack or percentage chart views and customize headers for insights that matter
- Normalize your data with no coding and simply deploy complex and sophisticated rules to unify your dataset
- Analyze your performance with powerful pivot tables and endless combinations
- Configure revenue analytics to fit your needs
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Visibility at your fingertips
Stuck sifting through multiple spreadsheets for hours? Use a single source of truth for data aggregation, data normalization and automated reporting to accelerate your advertising analytics and monetization strategy.
Aggregate data from over 400 advertising, mediation, attribution and data cloud sources with a single API call
Analyze stack or percentage chart views and customize topline headers for instant insights that matter
Unlock organized and normalized ad data with intuitive ETL software by bulk editing dimensions or creating custom rules
Pivot data by sum, average, and percentage change to identify areas of growth or divestment
Customize data ingestion, revenue analytics, and api aggregation to fit your needs
DATA.AI ASCEND FEATURES
Advertising analytics and revenue growth, simplified
Optimize your advertising and monetization ecosystem
Visualize your advertising revenue analytics
Access chart trends and customized header stats for the metrics and dimensions that matter
Aggregate data from over 400 partners
Seamless credential-based access to Ad Platforms, Mediation, App Store, Acquisition, Attribution and Data Cloud sources in a single API call
Pivot to compare ad revenue
Run analytics across your advertising metrics and dimensions by sum, average, and percentage change to refine your ad revenue strategy
Enrich with seamless data normalization
Stay ahead of partner classification discrepancies by bulk editing dimensions or creating custom rules with intuitive ETL solutions
A quick tour of data.ai Ascend
Accelerate your analysis with advanced features
Automate reporting with one-click to Amazon, Google and other cloud connections.
Match actuals to partner estimates to ensure data fidelity for accurate analysis.
Create email alerts to identify anomalies and opportunities in real-time.
Hardcode unique CPMs and metrics to reflect direct deals with partners.
Unify your ad revenue data across time zones, look-back windows and custom partners.
We keep your data secure and private within data.ai Ascend. data.ai Ascend data isn’t shared with Intelligence for modeling.
Dive deeper into data.ai Ascend
Interested in learning more about how these features optimize advertising analytics? Sign up for a product demo to get a sneak peek at the product.
Get to know us
Our multicultural leaders have deep start-up and enterprise experience, with rich mobile and data expertise.
We take great pride in our market leadership position, thanks to the hard work of our incredibly talented, fast-paced, international teams.
From research, to events, to platform partnerships, we work with thought leaders to provide more actionable data for the industry.
We are at the forefront of the market’s conversations and serve as the most trusted, global source.
We work with our customers around the clock with teams across 15 countries.
Some pros of using Data.ai Ascend include:
- Comprehensive data: The platform offers a wide range of data on mobile app performance, including downloads, revenue, user engagement, and more. This allows users to gain a holistic understanding of the mobile app market and their own app’s performance.
- Competitive insights: Data.ai Ascend provides information on competitors, including their app’s performance, which can help users identify areas for improvement and capitalize on new opportunities.
- Optimization tools: The platform offers tools for optimizing app marketing efforts, such as identifying the most effective keywords for app store optimization and tracking the performance of different marketing channels.
- User-friendly interface: Data.ai Ascend is designed to be user-friendly, making it easy for users to navigate the platform and find the information they need.
Some cons of using Data.ai Ascend include:
- Subscription-based pricing: Access to Data.ai Ascend’s features and data requires a subscription, which may not be affordable for all users.
- Limited to mobile apps: The platform is focused on mobile app performance and does not offer data on other types of software or digital products.
- Data lag: The data provided by the platform may not be real-time, which can make it difficult to quickly respond to changes in the market.
- Limited to specific stores: The platform mainly focuses on major app stores such as Apple App Store and Google Play, but doesn’t cover all the stores available worldwide.
