Burt Intelligence
Burt Intelligence
Decision Intelligence Meets Ad Ops
Burt Advisor inspects billions of data points every day, automatically asking the right questions to detect revenue-impacting issues and opportunities across your organization. These events are then scored with regards to revenue, severity and relevancy so each team member can receive personalized recommendations for where to focus first.
The amount of useful data being generated far outpaces the capacity of analysts and data scientists who can engage with the data to effect change. Burt Intelligence is on a mission to change that by bringing together deep industry expertise and AI. Our first solution – Burt for Advertising – has delivered on our vision and led to significant gains for the many of the world’s leading media and publishing companies.
The Burt Intelligence team, comprised of a diverse group of veteran technology, commercial, and business leaders, will extend the approach to other industries. Underpinning Burt’s proven and powerful SaaS platform is Burt’s commitment to partnership and deep customer connections.
Founded in Sweden, the Burt Intelligence team is now distributed globally with headquarters in New York, supporting its growing base of customers across all time zones.
Our ad reporting platform integrates across your entire ad tech stack to provide you with unified, high-quality, actionable data. Enabling smarter decisions while saving countless hours of manual, repetitive work. Replace spreadsheets with an advanced dashboard builder, intuitive reporting and data visualization tools. Combine programmatic and direct advertising data to get the unified reporting view needed to easily make decisions that impact your bottom line. Eradicate complex, time consuming reporting processes with a single consolidated source of truth for all your advertising data. Schedule any report for automated daily, weekly or monthly delivery directly from the platform to colleagues or clients. Leverage reporting tools purpose-built to optimize workflows specific to the advertising industry. Benefit from domain-specific data strategy, ad reporting and analysis services.
Burt Intelligence is the #1 cloud platform for advertising and media operations and analytics. Our cutting-edge AI and data services bring automation and real-time insights to business users to ensure every decision can be data-driven. Many of the world’s leading advertisers, publishers, and marketers use Burt Intelligence to make significant gains in revenue and operations. Our comprehensive platform includes end-to-end solutions for – Financial and discrepancy reporting – Programmatic advertising analytics – Client-facing reporting – Ad inventory forecasting and yield optimization
Burt Intelligence is purpose-built for every key advertising workflow and decision.
NEW! Burt Advisor
Burt Advisor inspects billions of data points every day, automatically asking the right questions to detect revenue-impacting issues and opportunities across your organization.
These events are then scored with regards to revenue, severity and relevancy so each team member can receive personalized recommendations for where to focus first.
You can see an example of the insights that Burt Advisor provides in a daily email – the most important opportunity, the revenue upside, and the context.
Click here to learn more
Click here to learn more
Discrepancy & Financial Reporting
One centralized platform to analyze performance across all campaigns and discover critical insights before they lead to billing discrepancies, client dissatisfaction and future “make-goods.”
Easily identify campaigns that aren’t meeting their delivery goals – and fix them in real-time before it becomes a problem – all in one place.
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Automated Client-Facing Reporting
Consolidate advertiser data across multiple delivery platforms and replace manual processes with pixel-perfect, fully automated reports sent directly to your entire customer base – not just your prioritized top spenders.
Reduce customer churn by never losing track of account ownership and always having a reason to reach out to clients during and after campaigns with professional reporting.
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Advanced Programmatic Analytics
The market-leading single source of truth which normalizes granular programmatic data across all your ad tech partners to simplify everything from one-click executive financial reporting to deep-dives into billions of data rows.
Proactively stay ahead of the programmatic market to identify issues and opportunities leading to higher yield optimization and accelerated revenue growth.
The most accurate forecasting
Inventory Forecasting & Optimization
Cover every aspect for inventory management, from optimal ad campaign launch scenarios to yield optimization.
Avoid overbooking when signing a new deal, monitor ad network performance, tackle upcoming risks and check for sales progress.
About
Every knowledge worker should
have their own analyst team.
The amount of useful data being generated far outpaces the capacity of analysts and data scientists who can engage with the data to effect change.
We’re on a mission to change this by bringing together deep industry expertise and AI to automate manual analytics processes, providing business teams with direct access to personalized insights to make every decision data-driven.
Our current focus is on digital advertising, media, and publishing eco-systems, where our platform has led to significant gains for many of the world’s leading digital brands.
Always-on analytics, nonstop insights
The only end-to-end data platform that empowers anyone to
make data-driven decisions in their everyday work.
The fast track from question to action.
Burt Advisor provides personalized, on-demand answers to your key business questions.
Always receive precision alerts in time to take action that will make a difference.
Click here to learn more about Burt Advisor.
Closing the gap between data and decision.
Leverage the power of Burt’s in-memory calculation engine to run thousands of queries on
billions of rows of data and execute dozens of insight-detection algorithms.
Enables everyone to ask any question.
True-self service enabled through purpose-built tools combined with Machine Learning and AI.
Understand what drives the answer.
Data visualization with instant access to data exploration.
Clear, actionable recommendations.
Personalized, precision insights and recommended actions to gain revenue and operational growth.
