Altrooz

Altrooz aims at solving problems suffered by mobile game developers. With thousands of gaming apps on the Google play store and Apple’s App store, Altrooz hopes to fix the ranking problem for rising gaming developers.

Their marketing platform makes use a real time data analysis to ensure proper engagement with potential audiences and help them make a better decision. Through social platforms like Facebook and Instagram, their global ad network uses data and algorithms to acquire the right user, someone who would like to engage with the brand. Their recommendation algorithms find the most suitable users to share the brand’s message or simply install their app.

Altrooz is building a next generation mobile Data Management Platform (mDMP) to help marketers connect their mobile content with relevant audiences at meaningful moments. The Altrooz platform optimizes their content across social media networks including Facebook, Instagram and Twitter, our own proprietary network and mobile advertising exchanges by using our 1st party data to create intelligent custom audiences that better target the “look-a-like” customers our partners want to attract.

Altrooz is a next generation mobile Data Management Platform (mDMP) that helps marketers connect their mobile content with relevant audiences at meaningful moments. Altrooz brings advertisers, publishers and consumers together in new and unique ways – to create winning solutions that solve game and app discovery.

Altrooz offers businesses and brands with real time data solutions that assist them in their mobile marketing campaigns. It enables them to find information about their audience. It offers a data management platform that enables its customers to market their advertisements on social marketing platforms. It also provides a demand side platform that facilitates real-time bidding across mobile exchanges.

Altrooz offers their customers with native mobile advertising video and display creation services and provides data and analytics about its performance. Furthermore, it offers social media optimization and fraud detection services. The Altrooz platform optimizes their content across social media networks including Facebook, Instagram and Twitter, our own proprietary network and mobile advertising exchanges by using our 1st party data to create intelligent custom audiences that better target the “look-a-like” customers our partners want to attract.

ALTROOZ
WE MAKE MOBILE MARKETING COME TO LIFE
REAL SOLUTIONS FOR A NEW SET OF MARKETING CHALLENGES
Winning and engaging your customers as they rapidly spend more and more time on mobile devices has created a whole new set of challenges for marketers. Whether you’re looking to make a big splash with your brand story or focus on acquiring and engaging high-value users for your app, we deliver superior data, tools and talent to help you exceed your marketing goals.

DATA MANAGEMENT PLATFORM (DMP)
Our Data Management Platform optimizes your ad buys on social marketing platforms by using our 1st Party mobile data to create “smarter” custom audiences that better target the “look-a-like” customers you want to win. Leverage our 1st Party mobile data to “Conquest” your competitors’ customers, or dynamically serve your creative assets to specific audience segments.

Global Network
Getting a broad reach for your campaign and only paying when you win new users is key to your app marketing strategy. Whether you’re focused on winning high-value users for your game or app, or increasing your ranking in the App Store or Google Play we know the strategies to execute. We have the team and the expertise to help you achieve your volume and KPI goals.

Features

  • Data Management Platform
  • Mobile Marketing
  • Paid Social

Pros

  • Extremely cool, smart company. Based right above Le Garage Restaurant in Sausalito. Very senior work hard/play hard team.

Cons

  • I can’t think of any except minor growing pains.