Campaign Manager +

Manage, measure, optimize.

Save time with cross-channel ad management to maximize insights and optimize media and creative performance across all your digital campaigns.

Eyereturn improves the way brands connect with their customers online. Our proprietary platform provides unified campaign control, empowering brands through consolidated attribution-based results in a single dashboard. Breaking free from walled gardens, Eyereturn has done away with layers of intermediaries, providing actionable data and insights across search, social and display campaigns. The result is that our clients have the ability to make informed, transparent, real-time decisions everywhere they connect with their audience.

Campaign Manager+ is the self-serve ad server from Eyereturn that streamlines processes and simplifies campaign workflow. Take control with a feature-rich, user-friendly interface – complete with consultative account support. Features include intuitive workflow management, multi-platform consolidation, integrated verification suite, Eyereturn Design Studio, and SmartSync.

A campaign manager, campaign chairman, or campaign director is a paid or volunteer individual whose role is to coordinate a political campaign’s operations such as fundraising, advertising, polling, getting out the vote (with direct contact to the public), and other activities supporting the effort, directly.

Apart from the candidate, they are often a campaign’s most visible leader. However, modern campaign managers, particularly at the presidential level, are mostly concerned with executing strategy, not setting it. The senior strategists are typically outside political consultants, primarily pollsters and media consultants.

Particularly for large, well-funded campaigns, campaign managers often manage a huge number of staffers and volunteers in a variety of departments, while also coordinating closely with the candidate and outside consultants.

In the United States, increasingly, campaign management has been a speciality occupation. The top-tier of managers will move throughout the country working on a different campaign each election cycle. The challenges of building a successful operation from scratch in less than 2 years makes experienced professionals increasingly valuable.

In addition to their past experience, experienced campaign managers also bring with them knowledge of campaign management tools and relationships with political consultants.

The pay ranges for a campaign manager differ depending on the scale of the political race.

Campaign Manager is a software tool that helps businesses, organizations, and individuals plan, execute, and track the progress of their advertising and marketing campaigns. It typically includes features such as audience segmentation, budget management, performance tracking, and campaign scheduling. Campaign Manager can be used to manage campaigns across a variety of platforms, including email, social media, and search engines.